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Adriana Bokel Herde to Lead as Chief People Officer for Pegasystems

Pegasystems has appointed Adriana Bokel Herde as the new chief people officer and senior vice president.

Pegasystems has appointed Adriana Bokel Herde as the new chief people officer and senior vice president.

The incumbency has been done with immediate effect, wherein, Ms. Herde will be responsible for Pega’s global people strategy and operations, reporting to Alan Trefler, Pega’s founder and CEO.

She will be based out of the company’s Cambridge, Mass. Headquarters, succeeding Jeff Yanagi, who will be retiring from Pega.

For more than 20 years, Ms. Bokel Herde has held leadership positions in fast-growing companies. Her areas of expertise include business strategy, talent recruitment and development, diversity initiatives, change management, leadership development, operations, innovation, and employee experience.

Most recently, Ms. Bokel Herde was chief people officer and chief evangelist officer at PeopleDoc, an HR technology provider, where she was responsible for internal people strategy and customer advocacy.

Prior to that, she was vice president of people services at Biogen.

Born in Brazil, Ms. Bokel Herde holds an MBA from the MIT Sloan School of Management, an MA in Adult Educational Psychology from Ludwig-Maximilians Universität München, and a Clinical Psychology degree from the Pontificia Universidade Catolica in Rio de Janeiro. She is currently a member of the MIT Women Alumni Leadership team.

“With a proven track record of executing transformative HR strategies, Adriana will bring valuable experience to Pega as we continue to grow and innovate,” said Alan Trefler, founder and CEO, Pegasystems. “I am delighted to welcome Adriana to Pega to help ensure HR continues as an integral and strategic contributor to Pega’s success.”

“I also want to thank Jeff for his decade of service,” continued Trefler.  “Under Jeff’s leadership, HR has evolved into a strategic function that supports the entire business, and I look forward to Adriana continuing to build on this success.”

“There is a tremendous opportunity for employee engagement, as well as finding new industry talent, to help support Pega’s growth objectives,” said Adriana Bokel Herde. “I look forward to strengthening and cultivating our employee community to evolve Pega’s culture and success.”


Niloy Banerjee

A generic movie-buff, passionate and professional with print journalism, serving editorial verticals on Technical and B2B segments, crude rover and writer on business happenings, spare time playing physical and digital forms of games; a love with philosophy is perennial as trying to archive pebbles from the ocean of literature. Lastly, a connoisseur in making and eating palatable cuisines.

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