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Amagi Bags IBC Innovation Award for Content Regionalization Solution


According to the first report, Amagi has claimed to bag the 2015 IBC Innovation Award in the “Content Delivery” category.

Amagi was recognized for its content regionalization solution provided to Sundance Channel Global.

According to the release, KA Srinivasan, co-founder, Amagi said, “Winning the IBC Innovation Award signals a new era for content regionalization: where TV networks can deliver localized channels in an affordable and efficient manner than traditional satellite and fiber-based delivery methods.” “As television viewers around the world continue to demand more personalized content, Amagi’s advanced cloud and watermarking technologies will make it a cinch for broadcasters to address viewer preferences on a global scale.”

Amagi’s solution was honored with the IBC Innovation Award based on its unique ability to replace key content on Sundance Channel Global’s Latin American feed with content specifically geared toward the Brazilian audience, without using separate satellite feeds or degrading audiovisual quality.

The solution features Amagi’s STORM regionalization platform and an innovative content watermark-based workflow that makes it easy for broadcasters to regionalize television content, seamlessly replacing bugs, logos, and other channel graphics.

The IBC Innovation Awards contest is held annually in Amsterdam, recognizing creativity and collaboration in the broadcasting and electronic media industries.


Niloy Banerjee

A generic movie-buff, passionate and professional with print journalism, serving editorial verticals on Technical and B2B segments, crude rover and writer on business happenings, spare time playing physical and digital forms of games; a love with philosophy is perennial as trying to archive pebbles from the ocean of literature. Lastly, a connoisseur in making and eating palatable cuisines.

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