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Is Indian Market Ready for Connected Cars?

IntroDelving into futuristic ideas of cars, we have imagined every possible outcome of futuristic vehicles that will fly, transform and move across water since decades ago. Going through a revolution of high caliber, the automotive industry is on the verge of reimaging the future of cars with the use of intelligent automation.

With more and more sophisticated systems coming on board, auto companies are becoming software majors.

Ranging from radars, and Wi-Fi to smart apps and network security, cars are rapidly transforming themselves into the self-sufficient device. Sensing this evolving change in the automobile market, Indian Market of Connected Cars are paving their way to a connected future.

As the dynamics of connectivity across the automobile industry are evolving, the Indian Market of Connected Cars is gaining traction. With the introduction of two and three-wheeler electric vehicles in the Indian automotive scene, the craze of owning a smart or automated car with all hi-tech features is gaining popularity.

Indian Market of Connected Cars is poised to become a common phenomenon in India soon as many changes are currently in consideration according to India’s government.

As an increase in vehicle legislation and industry compliances will also set the mood of people to adopt these connected features, the Indian Market of Connected Cars is gearing itself to major evolution as people are showing interest in intelligent automation despite some misconceptions related to their privacy.

Indian Market of Connected Cars Outlook

A few years back, vehicle connectivity in the Indian market wasn’t considered something that would catch people’s attraction towards car showrooms but things have been changing very quickly now

As discussed in the previous article of Connected Cars-India’s Automobile Future, the Indian Market of Connected Cars falls under the favor of smartphone-driven connectivity in 2018 with a little interest developing but the craze got invigorated in mid-2019 when three game-changing vehicles, i.e., MG Hector, Kia Seltos, and Hyundai Venue launched their latest model of connected cars.

Fitted with e-SIMs and offering telematics services like remote vehicle controls, emergency calls, driving behavior analysis, etc., people started to see the difference in convenience to their normal counterparts.

Since India is a diverse country and Indian drivers are now looking for connectivity and improved in-vehicle user experiences in their cars, the Indian Market of Connected Cars is rapidly expanding with the launch of many start-up companies.

Some of the features that set Connected cars apart include vehicle security alarms that can prevent the theft of valuables from the locked car, changing the temperature, dialing the call or automatic reply and GPS tracker with smart AI are some of the unique perks that are possible while driving with voice-assisted features.

Because of this, the price-sensitive Indian Market of Connected Cars is getting mature. As infrastructure is developing under many government initiatives, people are becoming aware of this hi-tech technology.

Risk of Privacy Invasion

Moving on to the security aspect, the Indian Market of Connected Cars is still in its blooming stages and thus is susceptible to the privacy breach. As connected cars are generating an increasing amount of data that is exchanged, processed and stored it might lead to a potential rise in the number of attack vectors as personal, financial and car data is prone to attract hackers.

The problem doesn’t lie in the fact of accessing the car to drive it away, but about remotely accessing the critical infrastructure of a connected car and compromising the safety of the vehicle.

Vehicle manufacturers thus need to adopt a cybersecurity approach to address not only the distinct exposures in their car’s software but also the hidden vulnerabilities to ensure a steady growth in Indian Market of Connected Cars.

Top Connected Cars Start-ups in India

atiAti Motors: A Bangalore-based company, Ati Motors works with ML/AI, power electronics, control systems, system software and electronic hardware, etc. Its Sherpa 1000 is an autonomous, electric, sub-ton cargo carrier with a 3-wheel tadpole design.

fig 3Flux Auto: Another Bangalore-based self-driving start-up, company provides autonomous driving kits for commercial vehicles with a focus on safety, and cost benefits. The company uses cameras, radar and proximity sensors inside and around the cars to understand its operation and the driving environment in real-time.

fig 1Giscle Systems: GISCLE Systems develops complete autonomous systems with leave-one-out Cross Validation using crowdsourced data. They also deliver smart map and smart address solutions for autonomous systems.

fig 2Hi Tech Robotic Systemz: Hi Tech Robotic Systemz is a Gurgaon-based start-up that delivers scalable, smart autonomous systems to global customers through disruptive business models.


Aishwarya Saxena

A book geek, with creative mind, an electronics degree, and zealous for writing.Creativity is the one thing in her opinion which drove her to enter into editing field. Allured towards south Indian cuisine and culture, love to discover new cultures and their customs. Relishes in discovering new music genres.

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