Frost & Sullivan Accords KeyPoint Technologies’ for Next-Gen Mobile Solutions
An innovative enabler of intelligent human communication KeyPoint Technologies announces that it has been recognised with “2015 North American Mobile Marketing New Product Innovation Award” by Frost & Sullivan at its 2015 Growth, Innovation, and Leadership Awards in Santa Clara, California. Key point Technologies’ Search & Discovery platform ‘Xploree’ bagged the award for its atypical contribution towards mobile marketing market.
Commenting on the recognition, Sumit Goswami, CEO, KeyPoint Technologies said, “we are extremely thrilled to have received this award from Frost & Sullivan for Xploree’s capabilities. With user’s need to access relevant information and deals on the go, Xploree is the apt platform for brands to provide effective deals, coupons and content to mobile users at the right time and in a non-intrusive manner.”
After a thorough analysis, Frost & Sullivan found that the patent pending Search and Discovery platform Xploree has the potential to bridge the gap between intent and action with relevance and enhance user engagement in the most effective ways as compared to any of the existing solutions.
Xploree is known to be the very first user-initiated, hyper-contextual platform available on multiple screens and apps. The next-generation mobile solution connects mobile users to the most relevant brands and services across platforms without exiting the current conversation app.