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Idea Cellular, Vodafone India Successfully Merges, to Generate Rs. 140Bn Synergy

Over 408 million subscribers Idea Cellular and Vodafone India will be #1 RMS in 9 circles, broadband network of 340,000 sites, widest distribution reach with 1.7 million retail outlets

Idea Cellular

Idea Cellular and Vodafone India complete its merger successfully. Now, being operational as Vodafone Idea Limited, the merger accounts today a massive subscriber base of 408 million with 32.2pc AGR.

The merger is expected to generate Rs.140 billion annual synergy, largest voice network with over 200,000 unique GSM sites to cover over 1.2 billion Indians (92% population coverage).

With the merger of Idea Cellular and Vodafone India, the joint distribution reach will log over 1.7 million retailers and ~15,000 branded stores to service customers.

On the occasion of the merger, Kumar Mangalam Birla, Chairman Aditya Birla Group and Vodafone Idea Limited, said, “Today, we have created India’s leading telecom operator. It is truly a historic moment. And this is much more than just about creating a large business. It is about our Vision of empowering and enabling a New India and meeting the aspirations of the youth of our country. The “Digital India”, as our Honourable Prime Minister describes it, is a monumental nation-building opportunity. As Vodafone Idea, we are partnering in this initiative by building a formidable company of international repute, scale and standards.”

Vodafone Idea will accelerate India’s progression towards a digital economy, enabling millions of citizens to connect to the digital revolution and build a better tomorrow. We will continue to offer a wide variety of digital services and solutions under both of our popular and loved brands (Vodafone and Idea). Services – including Voice, Data, Mobile payments, IoT, advanced enterprise offerings and entertainment – will all be conveniently accessible via digital channels and extensive on-ground presence of 15,000 branded stores and 1.7 million retail touchpoints across the country.

Welcoming customers to India’s leading telecom network, Balesh Sharma, CEO, Vodafone Idea Limited, said, “As India’s leading telecom operator with two popular and loved brands, the company has the scale and resources to ensure sustainable customer choice and introduce new technologies. We are committed to offer both our retail and enterprise customers an excellent experience while fulfilling their evolving digital and connectivity needs via new products, services and solutions. We will offer them more network coverage, more value and more excitement. My team and I look forward to your continuing support and invite you to enjoy the Vodafone Idea experience.”

It will accelerate India’s progression towards a digital economy with a portfolio of quality products and services on offer under both its popular and loved brands – Vodafone and Idea.

In addition to superior quality voice and data service experience, customers will enjoy a variety of digital services and solutions including mobile payments, Internet of Things (IoT), advanced enterprise offerings and entertainment, conveniently accessible via digital channels as well as extensive on-ground presence through ~15,000 branded outlets and ~1.7 million retail touchpoints across the country.

Vodafone Idea will continue to invest in developing world-class infrastructure and introduce newer and smarter technologies – IoT, high speed and secure leased lines, digital wallets, MIMO and cloud services.


Niloy Banerjee

A generic movie-buff, passionate and professional with print journalism, serving editorial verticals on Technical and B2B segments, crude rover and writer on business happenings, spare time playing physical and digital forms of games; a love with philosophy is perennial as trying to archive pebbles from the ocean of literature. Lastly, a connoisseur in making and eating palatable cuisines.

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