Mahindra Comviva Gets Recognition for Digital Ticketing
Mahindra Comviva asserts that it has received high recognition at the prestigious Future Digital Awards 2015 organised by Juniper Research. Its mTicketing service for Bangladesh Railways has been declared winner in the ‘Digital Ticketing’ category. The company was also highly commended in the ‘Contactless Payment’ category for Airtel Money Tanzania NFC Payments.
Bangladesh Railways serving over 60 million passengers annually – Mahindra Comviva’s mobiquity Money leveraged Bangladesh Railways to digitize ticketing transactions, extending greater convenience to consumers whilst improving sales efficiency. Deployed in partnership with leading operators in Bangladesh, the service allows customers to purchase tickets using a prepaid mobile wallet or over-the-counter at an authorized outlet.
Customers now save money by avoiding the journey to the railway station to book their ticket – a saving of time and associated wage loss as well as the cost of transportation to the booking office. For operators, mTicketing leads to increase in revenues from mobile financial services.
Commenting on the achievement, Srinivas Nidugondi, Senior VP and Head of Mobile Financial Solutions at Mahindra Comviva said “The award is a validation of our expertise in the mobile payment space. Our mobiquity suite of products is designed with the vision to build a viable, vibrant payments ecosystem enabling businesses and consumers to enter into mutually rewarding relationships. This award from Juniper Research further demonstrates our market leadership in developing innovative digital payment propositions and delivering value, convenience, and a secure, better alternative to cash to consumers and businesses alike.”
Nitin Bhas, Head of Research, Juniper Research adds, “With a strong emphasis and traction in the mobile channel, Mahindra Comviva’s mobiquity Money platform leverages the ubiquity of mobile by deploying a universally accessible technology such as USSD to ensure service reach in order to enable faster, more cost-effective ticket sales.”
The Future Digital Wards is a recognition to the companies making a distinctive advancements in their sector and can make a nascent impact overall.
