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Noisy Apple Launches Sway the Company to Silent Business Space

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Getting a snug slip from the consumer market, the consumer electronics Giant – Apple is looking towards the dynamic corporate computing. According to latest reports shared by the companies, Apple has come together with SAP to develop apps for the digital-savvy German companies.

The Industrial Hub of the World widely uses business software on smartphones and tablets thus making entry-space for the co-partners.

SAP, whose business software runs inside 87 percent of the world’s 2,000 biggest companies, said it would work with Apple to develop mobile business apps for iPhones and iPads that run on its HANA database software.

It’s not just the first time that the covert technology manufacturer has aligned it-self with the enterprise software market – in the past two years IBM, Cisco and now SAP has intrigued to proliferate in the business space.

SAP is seeking to entice its vast base of multinational corporate customers to convert their classic packaged software for managing financial planning, human resources, manufacturing and external supply chains by moving to cloud-based software run over the Internet and its HANA database.

A 2014 study by business software maker VMware showed that Apple’s reputation as anything but a business computer supplier is out of date. It found that two-thirds of corporate enterprises now allow employees to use Apple computers as well as traditional Microsoft Windows products.

In September last year, Apple Chief Executive Tim Cook boasted that Apple’s enterprise business had generated $25 billion, or roughly 14 percent of the company’s revenue, in the past year.

Apple runs its supply chain for managing its global manufacturing and logistics operations on SAP software, according to market research firm Gartner.


Niloy Banerjee

A generic movie-buff, passionate and professional with print journalism, serving editorial verticals on Technical and B2B segments, crude rover and writer on business happenings, spare time playing physical and digital forms of games; a love with philosophy is perennial as trying to archive pebbles from the ocean of literature. Lastly, a connoisseur in making and eating palatable cuisines.

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