Opera Software has joined forces with Ncell, the leading telecom operator of Nepal. The move is a strategic partnership done in order to give a boost to the web mobile services in the country. As part of the association the telco will be offering co-branded version of the Opera Mini web browser to more than 11 million users. The browser comes equipped with a special data-saving technology, which compresses webpages by up to 90%. This in turn allow the operators to offer a smooth mobile web experience without congesting their networks with new users and increased data traffic.
Commenting about this new venture, Sanju Koirala, Corporate Communication Director, Ncell, said, “The behavior of our mobile users is gradually shifting from being just voice and SMS to using data. Ncell has always been committed to providing Nepalese consumers with the finest mobile services of world-class standard. This tie-up is in line with that very philosophy. We are sure that with Opera Mini’s trusted technology, we will be able to extend a rich and smooth mobile browsing experience to our subscribers.”
On the other hand, Sunil Kamath, Vice President for South Asia at Opera Software, feels, “Of all the internet users in Nepal, 95% access the web from mobile devices and a large number of them are on the Ncell network. This partnership is strategic for us, as we are able to establish a direct reach with their mobile users in the country. We are confident Opera Mini will be effective in encouraging users to browse online more often.”
The mobile internet market in Nepal is getting a boost courtesy the increasing number of smartphones with the adoption of internet and popularity of social networking sites. As per the Opera statistics the number of Opera Mini users on smartphones in Nepal has grown by 218% over the previous year. So, in this situation the deal will turn out to be fruitful for both the companies. Presently, Opera Mini works on many of the platforms including Java, Android and iOS. This co-branding will provide the users with customised experience without any obstruction.
Along with this, the telco also introduced some exciting Facebook packs which enabled the customers to get double value for the same price and Facebook access from just 25 paisa per MB. The pack also included recharges starting from Rs 9 and going up to Rs 149.