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POS Biggie Joins Hands with ESY India to Market Lead the Printer Sector in India

POS Biggie

Aims to shuttle Rs 500 crs in revenues before second half of FY/CY- 2016

Headquartered in Taipei (Taiwan), Pinnacle Technology Corp. alongside ESY India announces its entry into the Indian market. The affluent printing ink expert, ESY India will handle their marketing statistics in India.

To give a flurry start, the duo will also unfold 2 models of ESYAclas POS Printers with 150 mm and 250 mm speed.

Eminent Features

  • Both the printers come with auto paper cutters and built in serial and USB port and option for customer display unit and cash drawers.
  • Have Ethernet, Wifi and Bluetooth connectivity options.
  • The auto paper cutter is a unique feature since it is placed on the upper cover mitigates the paper jams and paper loading or clearing paper jams.
  • The patented Oblique Paper Sensor senses the paper quickly so that the printer can be fixed as desktop, below the table or hung on the wall.

When asked about the pragmatic step, BobNue, Chairman and Managing Director of Pinnacle Corporation, said, ‘We are very glad to associate with ESY India for selling and servicing our wide range of products. Being one of the largest OEM companies in the world, Pinnacle products have been around in the country  marketed by other brands for more than two decades. This is the first time Pinnacle is launching their products under their own brand – Aclas. We are confident that the ESY India leadership will definitely take Aclas products to leadership position in Indian POS market’.

Citing on the joint venture, VP.Sajeevan, CEO,ESY India said, “The Indian POS market size is estimated to be around USD 500 million and is growing fast at a CAGR of 22%.Thermal printers are in high demand with current volumes of approx 130K units Presently, the market is dominated by few big brands. However with  the superior quality and features of ESYAclas products,a robust nationwide sales and service network of 300 centres and a customer base of 5 lakh,  we are confident of garnering  15 %  market share or USD 75 million ( approx Rs 500 crs)  before second half of 2016.”

Without commenting on any specific launch date, the alliance cited that its ESYAclas will be launched in ARM and Android based Fiscal printers and cloud services soon.

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Niloy Banerjee

A generic movie-buff, passionate and professional with print journalism, serving editorial verticals on Technical and B2B segments, crude rover and writer on business happenings, spare time playing physical and digital forms of games; a love with philosophy is perennial as trying to archive pebbles from the ocean of literature. Lastly, a connoisseur in making and eating palatable cuisines.

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