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Ruckus Networks Pens Down Strategic Global OEM Agreement

The deal provides Dell EMC's sales organization access to brand-recognized, differentiated wireless products to better compete in enterprise verticals

Ruckus Networks
The deal provides Dell EMC’s sales organization access to brand-recognized, differentiated wireless products to better compete in enterprise verticals

Ruckus Networks announced its global original equipment manufacturing (OEM) agreement with Dell EMC to deliver Ruckus’ broad portfolio of wireless solutions, including access points (APs), controllers, virtualized and data analytics assets, and Cloudpath secure network access software–along with Ruckus IoT and CBRS LTE products–as Dell-branded solutions.

This arrangement provides Dell EMC’s networking sales team and end-user customers, access to Ruckus’ enhanced portfolio of secure wireless connectivity solutions and strong brand presence unavailable through alternative suppliers.

The pact is effective immediately and encompasses a range of sales, marketing and customer support programs in international markets, including APAC, EMEA and the Americas.

“Delivering innovative wireless networking solutions to our partners is key to address the insatiable demand for high-performance wireless networking in the enterprise,” said Dan Rabinovitsj, President, Ruckus Networks.

“The Dell EMC brand and market reach is complementary to our own and represents a significant path for growth for both companies across a range of vertical markets, including education, public infrastructure, the federal government and service providers. We view Dell EMC’s strength in storage and scalable computing platforms as critical to collaboration where complete bundled solutions are required to compete and win.”

“Dell EMC is committed to providing our global customers and partners access to world-class products and services,” said Tom Burns, senior vice president, networking, enterprise infrastructure and service provider solutions, Dell EMC. “The partnership agreement with Ruckus Networks extends that commitment, increasing choice and capability for enterprise customers, big and small, as they look to deploy next-generation mobile infrastructure.”

The partners and customers of Dell EMC will also have access to the Ruckus Cloudpath solution–a secure network access for bring your own device (BYOD), guest users and IT-owned devices. Ruckus Cloudpath software is a vendor-neutral policy management and onboarding solution based on the use of public key infrastructure (PKI) certificates. It delivers policy management and onboarding with an intuitive user experience, enabling businesses to easily deploy security across their networks.


Jyoti Gazmer

A Mass Comm. graduate believes strongly in the power of words. A book lover who dreams to own a library some day. An introvert but will become your closest friend if you share mutual feelings about COFFEE. I prefer having more puppies over humans.

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