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“Testing Consumer Electronics” Under Test And Measurement

An introduction to Consumer Electronics & Market Trend:

Madhukar Tripathi
Madhukar Tripathi
Head-MARCOM & OPTICAL
PRODUCTS at Anritsu India Pvt. Ltd

Consumer electronics or home electronics are electronic (analog or digital) equipment intended for everyday use, typically in private homes. Consumer electronics include devices used for entertainment, communications and recreation. Some of the most popular consumer electronics are, Smartphone, TV, Radio, Smart Watch and similar wearables, Video Game consoles, Bluetooth speakers, Set Top Box (STB), Music System, Camera, Laptop, Tablets, PC etc. Consumer electronics industry has largely merged with the software industry in what is increasingly  referred to as the consumerization of information technology. This is enabling new customer experience and customer expectation has increased – better customer experience and better-quality products.

*According to IBEF, Indian appliance and consumer electronics (ACE) market reached Rs. 76,400 crore (US$ 10.93 billion) in 2019. Appliances and consumer electronics industry is expected to double to reach Rs. 1.48 lakh crore (US$ 21.18 billion) by 2025.


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