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Via.com deploys SAS visual analytics solution to track network of partners

SAS

The business analytics software firm SAS has announced that Via.com has deployed its visual analytics solution to track their network of partners across regions including India, Philippines, Singapore and Indonesia. This deployment will also enable Via.com to monitor the sales across lines of business. The company has taken up the SAS solution in order to understand the partner’s sales performance, identify business issues and accordingly address them in a timely manner.

Speaking about the benefits of using the SAS Analytics Solution, V Swaminathan, CEO, Via.com said, “Earlier, we had our own organic system along with an Excel based solution for reporting system which we used in order to track how things are moving. But the challenge was that we were not able to collate or get a quick view across regions and products. With SAS Analytics Solution, we have been able to identify and address issues in a short span of time. Additionally, migration to the SAS solution has been extremely smooth, as the SAS team has been very cooperative, understanding and proactive.”

The SAS solutions will help the travel company in monitoring the performance and transactions of each partner on daily basis. Along with this they will also be able to identify and resolve the issues within 24-48 hours, which will further help them in delighting partners and end-customers.

Commenting on the deployment, Sudipta K Sen, Regional Director – South East Asia, Vice Chairman and Board Member, SAS India said, “We are delighted to have Via.com as our esteemed customer. In today’s competitive landscape, it is important for organisations to leverage analytics and data visualisation, for empowering non-technical business users to derive insights and foresights. I am confident that SAS Visual Analytics will continue to add value to Via.com and further enable fact-based decision making across the organisation, helping them drive breakthrough business outcomes.”

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